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  1. Conquering Content Marketing in 5 Steps: It All Starts With a Plan

    Maybe even create some news that could get picked up by the TV outlets. What's amazing about this show isn't the fact that it is the longest running television drama in history, nor is it the fact that it started as a 15-minute radio show.

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    All this and much more in our quick recap of search and social marketing news and tips from the past week. Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has...

  3. Optimizing Second Screen Engagement: Lessons for Brands From Twitter

    This allowed them to reach a captive audience who were eagerly awaiting news and updates on their favorite sporting events. Leveraging existing conversations that are happening on TV involves getting the audience engaged with both the show and your...

  4. Leverage Twitter's Influence To Work For Your Brand

    This illustrates that news is traveling faster than it ever has before, and brands need to get smart and stay vigilant. A recent BazaarVoice study –one that analyzed conversations across 26 million tweets, 8,000 radio and TV mentions, 17 months of...

  5. Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?

    It really does seem like Facebook is on to something BIG with Graph Search: http://news.cnet.com/8301-1023_3-57564188-93/facebook-graph-search-first-impressions/ http://www.forbes.com/sites/shelisrael/2013/01/16/the-importance-of-facebooks-graph...