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  1. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    But this survey presents data useful to any industry; everyone wants to know the tactics, practices, and attitudes of their cohorts, competitors, and peers. Mirroring strategies and opportunities from your competitor is an age-old marketing trick.

  2. Linking From Within: How to Generate Links Through Existing Relationships

    However, this can lead to spammy practices, so please be careful! Instead of looking at what other websites are doing to build links, identify the potential links that can be generated through existing relationships the company has naturally...