In a Q&A with Fortune today, Marin's CEO Chris Lien addressed one of the biggest concerns after the company filed for its IPO: that they didn't expect to be profitable in the "foreseeable future. Marin Software went public today.
On March 26, which happens to be my late father’s birthday, I will have the fortune to present on a SEO Diagnostics panel at SES New York together with RKG’s Adam Audette and Moderated by my friend and fellow SEMPO board member, Nordic eMarketing...
YouTube is reportedly planning to launch a music streaming service later this year to compete with Spotify, Fortune reported. The upcoming service, which will be tightly knit into Google Play and the Android ecosystem, will apparently offer both...
Unlike Fortune 500 companies, most SMBs don't have the resources to invest in brand awareness campaigns that can take months or years to pay dividends. Fortune 500 companies are showing that social can be a very effective marketing tool...
Mann referenced the cover of Fortune showing will.i.am as a go-to guy for Coca-Cola and other big brands, looking to create fresh content people will want to interact with. Know Your Audience. Well. Covario's search conference started off with an...
Now, when it comes to publishing quality content, many site owners don’t have the good fortune of having industry experts in house and internal writing resources at their disposal. Last year Google unleashed the most aggressive campaign of major...
I was speaking at an internationally recognized conference in Austin, when someone from a Fortune 100 came up to me to ask me why the landing page they just launched was not working. Everyone is doing it you should try it too!
This year surprised many of us, with “big data” coming to the forefront of discussions across the Fortune 500, as more organizations become increasingly connected to their prospects and customers. Around this same time last year, we were discussing...
AimClear’s Online Marketing Account Manager Morud lives and breathes Facebook marketing; she’s managed ad campaigns from companies ranging from startups to Fortune 500s. Merry Morud and Justin Freid know social ads.
The biggest challenge is to try to make a fairly seamless relaunch that doesn’t cost you a fortune in rankings. When you launch a new site or enter the SEO game for the first time, one of the most obvious first steps is spending some quality time...
Fortune 500 companies can expect to push more than a gigabyte a day in raw web analytics data, which can be easily tripled for media companies. Big data is anything anyone ever talks about anymore, so the C-suite has never been more interested in...
I have seen plenty of Fortune 500 websites with totally “crap” sites because the marketing department thought that a totally unusable site with a pretty picture was a better experience than one the user could, you know, use!
He added, "Apple needs to find a way to get its own [five] million miles of street view data, partner with the right folks, and spend a fortune on licensed data - which it can. Apple is poaching staff from Google Maps to improve its new Maps...
Facebook founder Zuckerberg saw his personal fortune shrink from $17.5 billion to $9.4 billion over a year plagued by his company’s problematic IPO. Ballmer’s position on the list hasn’t changed since last year, though his fortune this year...
In a recent analysis of some of Covario’s top Fortune 500 clients, we have seen that organic secure personalized searches coming from Google (sometimes called ”Term Not Provided” in analytics) have spiked as high as 20 percent.
Global Fortune 100 companies were mentioned a total of 10,400,132 times online during a month-long period, with most of those mentions happening on Twitter. The study examines how Fortune 100 companies use social media sites Facebook, YouTube...
I'm a smart girl, I can figure this out without paying a fortune, right? Everyone is building infographics, why not me? I actually asked myself this question the other day, and my initial answer was, "Because I have absolutely no graphic design...
It pits the 25 sponsors against each other in a race for advertising fortune and glory. Unruly Media, the leading social video platform, unveiled an interactive infographic called Brand Tracker this week to track which of the official sponsors of...
postcards.blogs.fortune.cnn.com/2012/07/16/may… marissamayer (@marissamayer) July 17, 2012 Long-time Google executive Marissa Mayer has been named president and CEO of Yahoo. Google's 20th employee resigned from Google yesterday afternoon over the...
John Donahue, director of business strategy and consumer engagement at content and technology firm Socialistic, said it seems that Salesforce.com is "assembling a war chest of technology to go after Fortune 1000 brands.
