AFC can be "good" or "bad", but never ignored! His answer: write "awesome frickin' content"! Since then Panda iterations have had SEO practitioners reinforcing similar "content is king" mantras, and have had SEO doomsayers laughing maniacally at...
Like anything, don't shoot down press releases all around as a way to build links simply because there is a bad way to do it. The issues that can arise from some press release networks are the mass-scale duplicate content and redundant anchor text...
Your Website Has Bad Titles and Descriptions Not getting the search traffic you were hoping for? In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five of the biggest basic SEO mistakes webmasters make, and suggests...
The whole point of testing is to learn and improve – and allowing a bad ad to keep running after it’s been beaten just hurts results. The ability to test several ad variations at once is valuable to advertisers.
Unfortunately, for every amazing SEO out there, there are five bad ones tarnishing our industry's reputation. Not only was a great way to put finally put faces to names, it was an opportunity for us to really hone in on the root of this sexism in...
That's a bad thing to do. It's the digital reflection of your brand. Launching a new website isn't just about updating your CMS and content, it's also a brand refresh – your opportunity to reshape your company from the inside out.
The bad news was that no RSS reader (to my knowledge) had the functionality to import them alongside the feeds I subscribe to. You may be reading this because, like me, you usually spend a few minutes each day making sure you've trawled the main...
While the realities of UbiquiTV aren't necessarily bad news for marketers, the question remains as to how much they should invest in digital video. NewFronts") have been dominating my conversations as of late, with a lot of it revolving around a...
You have to take all of these things into consideration, because if your app starts crashing or giving the user a bad experience you're dead in the water. More bad apps rushing in the market. And hopefully your company has at least started to build...
We all know the outcome, using a mixture of familiar terms with different meanings led to advertiser confusion, which in turn led marketers to bad decisions and poor results, which is why so many marketers cut back on Bing Ads, or even stopped...
Looking back on it, we all know we were building bad links. Building good links wasn't normal, and some people in the industry hadn't even considered the difference between good links and bad links. How do we, as search marketing professionals...
We will argue about whether it's a bad one. Some of them are good but many of them are bad if not downright dangerous. The Really Bad Link Networks Just remember that whether you think a blog network is good or bad, it doesn't mean that the search...
Google Executive Chairman Eric Schmidt took some time out of his busy schedule this weekend to tell the Guardian newspaper that civilians flying spy drones over each other's houses is a bad idea. We too think that flying a small plane with spying...
Even the pause button makes the picture go haywire, just like you're watching it on a really bad VCR player: Ever been watching a HD YouTube video and wondered what it would look like in crappy VHS quality?
Ask the Ex-Googlers Anything at BrightonSEO – Linkdex BlogEx-Googlers Fili Wiese, Alfredo Pulvirenti and Jonas Weber talk spam, bad links, link building, content, social signals, and more. Google Play Music Arrives In 7 More Countries – The Next...
In the days before Panda, you could take a really bad website, stuff it with keywords, point the right links to it and rank number one for "name any keyword. After you have meticulously completed a link audit and followed all of the steps necessary...
Schottmuller shared two staggering stats:
percent of consumers are unlikely to return to a slow-loading mobile site.percent of consumers are going to turn to a competitor's site after a bad mobile experience.
While this isn't bad, it can waste time on a repetitious action. The social networks all use metadata to pull in a preview of your content. Often, we see content creation as a piecemeal endeavor – write a blog post, make an infographic, develop a...
Google AdWords Enhanced Campaigns: The Good, Bad t stop at the form fill. Several pay-per-click marketing leaders gathered in Austin, Texas, for HeroConf this week and shared their top tips and tricks on PPC topics including retargeting, product...
Link Analysis – The Infiltration of Bad Links We removed many bad links, we disavowed a number of links that we couldn't remove manually, and then we also filed a thorough reconsideration request detailing the situation (with a quote from the...