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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Google has increasingly relied on microdata to better understand web content and recommends that webmasters utilize the Schema.org structure. Map rankings can easily improve when pages with localized URLs are attached to Google, Yahoo, and Bing map...

  2. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Does Google Have the Right to Tell Bloggers What to Do? As the quality declined and the prevalence of poor quality content through guest blogging increased, it was only a matter of time before Google would need to do something about the problem.

  3. The Role of #Hashtags in Social Media and Search

    Just as searches are conducted on platforms other than Google, Bing, and Yahoo, search also happens on social platforms. People search every day on Pinterest, Twitter, Google+, Instagram, YouTube, and other social platforms using words and hashtags...

  4. How the Gun Control Debate is Impacting Search Results

    Both Apple and Google are also bidding on the keyword in an effort to promote the various apps that they have available. Meetthenra.org As the screenshot below displays, meetthenra.org is bidding on keywords such as “nra” (to which they are...

  5. Nomenclature: The Industry Case For and Against SEO

    In the past four years or so, we’ve seen varying levels of hysteria over Google Suggest (later renamed Autocomplete), Search Options, Social Search at the bottom of the SERPs and later incorporated in organic results, Realtime Search, Google...

  6. AOL: We Got Matt Cutts (& You've Got to Try Something New)

    Matt Cutts, head of webspam at Google, appeared on AOL.com this morning as part of their "You've got:" series of videos in which well known talking heads and commentators suggest an idea to readers. We don't actually need to be at our computers all...

  7. Real Names: Google+, Government & The Identity Ecosystem

    There has been a lot of speculation about why the push for real names on Facebook and now Google, with Google taking a much harder line than even Facebook, not allowing for even the simplest derivation of “nyms” (pseudonyms).

  8. The MEGA List of Free and Paid SEO Tools the Professionals Use [Best of SEW 2010 #3”

    Bing Webmaster Tools -- It would be silly not to start paying attention to Bing-referred search traffic when measuring the effectiveness of an SEO campaign, especially considering the Bing/Yahoo search alliance represents an estimated 30 percent...