How to Use this Segment: Apply this segment to any reports that compare landing pages on your site against your website's goal metrics to identify the top landing pages in the form of both blog posts and other pages on your website.
Until recently users saw a feed on their homepage with single video posts. The goal of the adding more videos to the feed is to increase user engagement and video watch time by providing more personalized content that users are likely to click on...
This data set can be critical for SEO-specific web pages like blog posts or viral marketing assets, usually meant more so for driving traffic and link acquisition, as opposed to direct leads. Define visitor success metrics of specific pages SEOs...
When the goal is to attract larger audiences for your content marketing efforts, either to turn these visitors into new leads or just for the SEO value to be gained from earning links and social media shares, you need some heavyweight content bait.
Again, you're goal is link relevancy, not link volume, so you want to be narrowly focused with topic selection. When it comes to compiling your panel of participants, I'm in the "more the merrier" camp, since the goal is to enable as much built in...
The goal is to solve a mystery involving a treasure map that once belonged to an infamous pirate Captain Kidd. We hope you enjoy using the feature and we look forward to seeing your emotionally-charged posts "
The ultimate goal is to have content written by authoritative authors’ rank better than content that is written by less authoritative authors. Trace Your Posts With Ripples Ripples shows you who is sharing and re-sharing your posts most often.
Our lofty goal for our consumer products site was to break 250,000 visitors in 90 days, which we did… sort of – it depends on how you measure visitors; total versus unique. Our team of content strategists and writers took the nuances of our...
If you're looking to incorporate the clip into your content strategy with the goal of improving your site's SEO, this probably isn't the best move to make. The inclusion of video within posts has been shown to correlate with improvements with time...
Today, we’re helping brands further understand the impact of their campaigns by bringing three new measurement features to AdWords for video that make reporting more consistent with other media, more goal-oriented and just plain prettier.
Specifically, can you speak to whether or not you’re looking at comments on blog posts hosted on the site? If your goal is to read a review, you’ll recognize the sales page and after a while start flipping through the SERP, clicking results, seeing...
Some outreach to friends and bloggers that generated posts, contributions, social sharing and traffic as seen below in these two charts: Whether or not Mark achieves the $9,000 goal, his team will move forward with plans to start production of...
With no means to correct the situation, many felt Google was unfairly penalizing websites in the search results if they had questionable links aiming at them (some bought by less ethical SEO providers with the goal of gaming Google’s algorithm...
We used to comment on blog posts and in forums mainly, but now we have all these other ways of expressing our opinions, bonding with others, and promoting ourselves. Where people fail the most on Twitter is in tweeting links only, or tweeting only...
I explained that the company’s goal is to build up more credibility in Google’s eyes, and that building a strong natural link profile is going to take time. In the second phase, they could start building a strong content generation strategy, add a...
SEW recently revealed the Most Engaging Posts of 2012. Of the 10 posts:
of them actually use the term "How To".of them imply learning about something that could give a direct example at implementation.of them are based around a numeric list.
Just as you would define the end goal for any other marketing initiative, key performance indicators (KPIs) are vital to strategic planning and reporting on investments in social media. Once a dollar value is assigned to each Goal as a Conversion...
For example, in the first three months you might map out to produce 40 pieces of content total that is divided into blog posts and social media messages and set a goal for the 2nd quarter to increase by 25 percent.
SEW's 10 Most Engaging Posts of 2012: Where you see #Winner there was a clear winner for that achievement and where you see #Runnerup that means a particularly popular article may have beaten the specific goal, but the #Runnerup trumps it by being...
If your goal is to create controversy then fine, but make sure you can deal with annoying people enough that they don't return. If your goal is to keep people coming back and invite new readers, you should do some target market research to see what...