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  1. Influence the Influencers: The Magic of Co-Created Social Content

    Grow your influencer network before you need them. As users, we all face a dazzling and overwhelming overload of content served up by 24/7 social channels. According to Odden's research, there are more than 254 million blogs in publication.

  2. Google Improves GDN Targeting With Bizo Audience Segments

    While Google has made strides in the past, until now, much of Google’s ability to target on their display network focused on content. Ad verifications tool shave helped decrease wasted impressions, but advertisers still waste impressions on users...