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  1. Social Ad Revenue Forecast to Hit $11 Billion by 2017 [Report]

    Native social formats, including video and mobile-social advertising will be the principal market growth drivers. Mobile social advertising is also expected to become a major growth sector. The report of growth for mobile social advertising revenue...

  2. Pros & Cons of the Top Mobile App Tracking Methods

    Recent Gartner research revealed that global mobile ad expenditure is forecast to be $11.4 billion in 2013, up from $9.8 billion in 2012. A significant part of that business involves being able to monitor the success of mobile ad campaigns at the...

  3. Social PR Tips to Get Fit for 2013 Digital Marketing

    If you’re in the digital marketing world you know the keyword drill – visual, social, mobile, local, and content marketing. Dial into local mobile search. The biggest under the radar opportunity for local brands in 2013 is the explosion happening...

  4. Mobile Ad Revenue Outlook: Local Search Leads the Way

    Mobile advertising will also move down market to SMBs through a combination of self-serve tools, and local media direct sales channels. This should tell us something about mobile local search and its impact in shaping the ad revenue opportunities...