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  1. Social Has Crossed the Marketing Budget Chasm; Will It Drown Search?

    What remains to be seen is whether, like SMBs, enterprises and the mainstream market will start spending on social before search. Another factor that has helped social cross the chasm to the mainstream market is how trusted brands are giving this...

  2. It's Official: Online Advertising Spends More Than Newspapers

    According to market research firm eMarketer, 2010 online advertising revenues will reach $25.8 billion, 13.9% over 2009's ad spending. This week "marked the official beginning of the internet's reign over print as a report shows that 2010 online ad...

  3. Q&A with Marc Poirier, Co-Founder and CMO of Acquisio

    Which market is this platform best suited for? Can you give us some insights into Acquisio's main target market? Answer: Our market has always been clear - we focus on helping agencies. Question #3: For just about every PPC Guru in the world, the...

  4. Local Search: Where's the Love?

    This will open up the market considerably and drive local online video from a $10.9 million market in 2007 to $1.5 billion in 2012, as projected by the Kelsey Group. Meanwhile, copycat devices will continue to flood the market and compete on price...

  5. The New Era of Travel Affiliate Marketing

    Maturity has been forced on the affiliate market by changes in PPC policies, increased adoption of direct marketing, and by the aggressive commercial models increasingly being adopted by the mass portals that used to think big visitor numbers were...