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  1. Twitter Speak From @ to Z – Terms & Definitions

    This glossary contains all the key Twitter terms and definitions, symbols, and tools social media marketers need to know, from @ to Z. With millions of users, Twitter is a must for marketers. But if you're new to Twitter, you'll quickly realize...

  2. Be My Valentine: Please Link to Me?

    Last year, we provided a glossary of industry terms to a blogger who had been thinking about creating one -- he got content he wanted and we got a link to a relevant page as a result. If you're going to ask someone to be your Valentine, you have to...

  3. Lies, Damned Lies, and Statistics

    Instead of defining each term individually, you can find a great resource on the Internet Advertising Bureau's glossary page to help you with each term's meaning. When Mark Twain penned, "There are three kinds of lies: lies, damned lies, and...

  4. Do We Need Educational Standards for Learning SEO? - Part 2

    Again, the purpose is to add credit and efficiency to the industry by delineating a fixed set of best practices and glossary terms to help guide those who are looking for such standards. Last time, I asked if there's a need for educational...

  5. Do We Need Educational Standards For Learning SEO?

    Back in February, SEW Expert Chris Boggs kicked off the discussion in a call to standardization where he proposed the need for a clean glossary of definitions with an assigned risk rating, a great place to start, in my opinion.

  6. SEO Standards Signal the Maturing of Our Industry

    I was actually following up on a SMX West panel I was involved in with three other panelists who also provided their opinions on the need for SEO industry standards, and I advocated for the need of a clean glossary of definitions with an assigned...