Getting direct, informal access to search engine reps can often be worth the price of admission. New ideas from speakers and fellow attendees, tips on what not to do, new contacts (SEOs as well as search engine reps), inspiration from immersion...
Several reps from the major search engines also participate in our forums, in order to get feedback from the forum members and share vital information about the performance of their products and services.
Search Advertisers Deserve Better: Search Engine Ad Reps: Friend or Foe? Good and Bad SEO Information. SEO Book Dec 28 2005 11:47PM GMT Search caught fire last year, with new tools, services and virtually constant activity.
Search engines employ advertising representatives to help search marketers, but sometimes relations between ad reps and search marketers can be difficult or even downright adversarial. Panelists during the "Ad Reps, Friend or Foe" session showed...
Search engines employ advertising representatives to help search marketers, but sometimes relations between ad reps and search marketers can be difficult or even downright adversarial. A longer version of this story for Search Engine Watch members...