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Global Search Marketing Strategies International

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  1. BlueGlass Acquires Idealizer, Secures European Hub

    BlueGlass’ international expansion is aimed at combining a system of outreach, with an online marketing and content creation strategy. Content gets adopted in entirely different forms from one country to the next, and strategies need to support...

  2. Going Global: Localize Your Message for Holiday Retail Traffic

    With the holiday season quickly approaching, brands are stepping up their online consumer-facing strategies by using a localized approach to reach international customers on a global scale. One of the largest European retailers with 171 stores in...

  3. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    According to the study in partnership with Nielsen, search plays a significant role in the overall engagement on the Internet at 80 percent as Filipinos go online for leisure and entertainment activities from listening to international music (68...

  4. Getting Ready for Global Business: The Benefits of the Foreign Language Internet

    Google’s Global Market Finder is a great way to get an overall idea of the search volume for your top keywords in international markets. Together with fellow speakers Motoko Hunt, the founder of AJPR LLC, Michael Bonfils, SEM International managing...

  5. Experian Hitwise Launches Internet Measurement Service for India

    The Internet measurement service will help domestic and international marketers operating in India to improve their online marketing, content development, affiliate strategies and search tactics. In the press release, Chandani said, "In India...