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  1. Pre-PPC Strategies For Launching a New Product

    With all this information, you can start to get a more complete picture of the different target markets that may comprise your earlyvangelists. The MVP needs to meet, not global needs, but the needs of a specific set of early adopters who will be...

  2. Yandex & Google: A Big Change for Russia's Display Ad Market

    Russia made its way into the Top 15 list for most growing RTB markets in 2012 after the technology was introduced only one year earlier in 2011. This partnership will help open the competition in digital marketing and will facilitate global...

  3. Only 52% of Facebook Ad Spend is Outside the U.S. [Study]

    For companies that sell products in high-growth markets like APAC and LATAM, a growing number of Facebook users creates opportunities for more impressions to well-targeted audiences," the report stated; especially since the "barrier to entry into...

  4. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Although Russian mobile Internet has been a step behind Western markets, it is rapidly growing. Global mobile advertising is projected to rise 37.4 percent in 2014 to reach spending of $18 billion. Brazilians are receptive to mobile advertisements...

  5. Google Analytics Language Report: What You Can Learn About Your Visitors

    Use this to identify global strategies and identify good markets for your business. This report shows us how many visits and the on page interaction that has been seen for different languages. You can find the report here: Audience > Demographics...

  6. The Search Agency Launches Local Search Campaign Management Platform

    But in local markets, where spending levels, query volume, and competitive intensity are less, these services are not cost-effective. They may have thousands or hundreds of thousands of small business clients, and up to now have not been able to...

  7. International SEO Gone Wrong: 7 Assumptions Can Ruin Your Program

    This idea is great in theory, and there will even be times when this is the best option, but with many large and competitive markets this is a recipe for failure. Still, as common markets mature and competition increases, optimizing abroad may...