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  1. BlueGlass Acquires Idealizer, Secures European Hub

    BlueGlass’ international expansion is aimed at combining a system of outreach, with an online marketing and content creation strategy. We wanted to expand our local market knowledge, as well as bring additional thought leadership into these markets.

  2. Going Global: Localize Your Message for Holiday Retail Traffic

    One of the largest European retailers with 171 stores in the UK and Republic of Ireland with an additional 69 international franchise stores across 26 countries, Debenhams expanded its global presence by launching an online store in Germany.

  3. How to Launch an English Only Global Search Marketing Campaign

    When it comes to international campaigns there is no better or cheaper alternative then testing out an international search marketing campaign. All of us in international search will tell you that if you want to go international, then you’ll have...

  4. Should the Government Decide Where You Rank at Google?

    Surely international companies such as these, which boast of attracting millions of site visitors, didn't build their entire businesses model around one, effectively, benefactor? Critics of Google also point to its massive market share and the...

  5. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    According to the study in partnership with Nielsen, search plays a significant role in the overall engagement on the Internet at 80 percent as Filipinos go online for leisure and entertainment activities from listening to international music (68...

  6. Real Names: Google+, Government & The Identity Ecosystem

    The Federal Government commits to collaborate with the private sector; state, local, tribal, and territorial governments; and international governments–and to provide the support and action necessary to make the Identity Ecosystem a reality.

  7. Getting Ready for Global Business: The Benefits of the Foreign Language Internet

    Google’s Global Market Finder is a great way to get an overall idea of the search volume for your top keywords in international markets. Together with fellow speakers Motoko Hunt, the founder of AJPR LLC, Michael Bonfils, SEM International managing...