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Global Brand Chief Marketing Officer

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  1. Converged Media in Marketing Starts With Breaking Down Silos

    Product Manager - Webmaster Outreach at Bing, Adam Singer, Product Manager for Google Analytics, and Daina Middleton, Global Chief Executive Officer at Performics and was moderated by Mike Grehan, SES Conference PPC" is lacking, to say the least.

  2. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Jim Brigden, Chief Client Officer, iProspect UK Dave Lloyd, AdobeSenior Manager, Global Search Marketing Keynote - The Digital CMO - Jim Brigden, Chief Client now they're actually learning how to predict them.

  3. A Facebook Search Engine to Rival Google? Users Dislike That Idea [Survey]

    It wouldn't need to be a spectacular engine either, just well integrated into the Facebook experience and generally competent,” said Greenlight Chief Operating Officer Andreas Pouros. The same survey also found Facebook could potentially capture 22...

  4. Social Media Mastery: Wisdom from the Leaders of Coca-Cola

    Joe Tripodi, EVP and Chief Marketing Officer of Coca-Cola, recent authored an article in the Harvard Business Review where he also discussed the focus on expressions, liquid and linked. Brand value” messaging refers to the intrinsic, or “functional...

  5. Guy Kawasaki and John Gerzema to Keynote at SES New York

    Another major topic that will put "butts in seats" is the morning keynote on Thursday, March 26, which will be given by John Gerzema, Chief Insights Officer of Young & Rubicam Group and the best-selling author of "The Brand Bubble: The Looming...

  6. Online Reputation Management Requires Cabinet War Rooms

    Mike Grehan Joins Acronym Media as Global KDM Officer, Search Marketing Gurus The need for speed was discussed during the Brand Nan Dawkins, president and CEO, Serengeti Communications; and me. If you take the time to establish trust and...

  7. Yahoo CMO Resigns, Heading for Big Consumer Brand?

    Yahoo chief marketing officer Cammie Dunaway will leave Yahoo on November 2 for a new opportunity, which may be a large consumer brand, according to ClickZ News. Yahoo's VP of Global Brand Marketing Allen Olivo "will serve as the acting leader" and...