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  1. CondeNast Portfolio: Google Baffles Us

    Salmon is a graduate of the University of Glasgow. Understanding search engines and natural search may be the most important skill of the 21st century. At the very least, search engine knowledge will save you from an embarrassing faux pas.

  2. Great Expectations

    Mortality does vary by postcode, you only have to look at a comparison between Glasgow and Somerset to see that. You can keep modelling until you are blue in the face - but at some point you need to take a view on what the likely future development...

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