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Gift Certificates

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  1. Fake Online Reviews Cost 19 Companies $350,000

    When people read online reviews of a business, it's often difficult to figure out which reviews are legitimate and which aren't much more than a paid advertisement placed by either the company itself, or someone who got some type of kickback for...

  2. Gifting Online & Offline: Shopping and Behavioral Search

    When we look at the singular keyword “gift,” this generally reflects interest in Gifting Applications – that is, vehicles of gifting behavior such as gift baskets, gift cards, gift certificates, or even just gift ideas.

  3. Assessing the Success of Our Promotion

    Oh, and then there's the little matter of who won the gift certificates. Your Amazon gift certificates are in the mail to you even as I type. However, in that promotion I gave away a $50 gift certificate.

  4. SearchDay | Breaking the Norm with Search

    Google is giving away 50 $50 gift certificates to the Google Store. Today's Top Story: AaronShear Breaking the Norm with Search SEW EXPERTS: BIG BIZ One untapped way to capture search traffic is to combine content of related items in new ways.

  5. Google Wants Feedback on Ad Planner

    Google is giving away 50 $50 gift certificates to the Google Store. Google is asking for feedback on Ad Planner. The media planning tool was launched last June as a limited release and then made available to everyone last November.