SEO News

Geographic Region

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  1. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    Country, County/Region, or Town/City Target one company or geographic area per campaign. In "Facebook ‘likes’ and adverts’ value doubted", BBC’s tech correspondent Rory Cellan-Jones warns companies are wasting large sums of money on Facebook ads...

  2. Domain Names With Geo Specific Keywords Offer Local Ranking Opportunities [Study]

    When looking to build out a site for a specific geographic region it is advisable to seek out a domain name that references the area in a distinguishable manner to not only the search engine bots but to the searchers as well.

  3. Spring Forward with Search Strategies for Travel Marketers

    Conversion, costs and return can vary by region, state or city. Geographic Breakouts With the holidays in our rearview mirror and U.S.search advertising having enjoyed its best quarter ever, we are quickly approaching the travel industry’s high...

  4. Chinese New Year 2012: Google & Search Engines Welcome Year of the Dragon

    If you click on the dragon image, it leads users to play a word game competing against one another by the geographic region of their hometown across China. January 23 is Chinese New Year, and heralds the Lunar New Year of the Water Dragon, a once...

  5. Time for Google to Extend Geographic Targeting in Webmaster Central?

    Sites with country-coded top-level domains (such as .ie) are already associated with a geographic region. Basically, Google is saying that they really don't need to make any adjustments or use any geographic settings because the local domains...

  6. PPC Landing Pages: Surprising Examples

    I picked the examples below from the first-page results; you may see different results, because ads can vary based on your geographic region, time of day, or other factors. It's time to kick off the New Year by looking at examples of good and bad...

  7. 25 Design Best Practices for Your Small Business Web Site

    Location of business should be prominent/obvious on the page -- town, region or even a regional colloquialism. Physical address and phone number in text form on every page is a great way to associate your storefront or service business with a...

  8. Google Maps Adds Comprehensive NYC Transit Directions

    Google Maps has added comprehensive transit directions for the region, which includes data from: This lead us to the fundamental goal of the Google Transit project: make public transit information as easy to find as any other geographic information.