And then for Referrals, Trend analysis would cover changes in sentiment over time. On the web analytics side you typically track by sessions and it's mainly done through cookies and JavaScript; whereas, with mobile app analytics the general setup...
And I highly recommend identifying your linking audience ahead of time and engaging in some pre-outreach to gauge interest level, sentiment and/or receptiveness for your concept. The key is to create quality guides that are not only information...
Buzz over new and improved products has helped Google surpass Apple in Impact Media Value, making it the Top Global Brand according to General Sentiment’s Global Brands Report for Q2 2012. General Sentiment explains Google’s success in Q2 2012:
As egotistical as this may sound, I have found with Google Search Plus Your World that the experience of finding forgotten profiles and content about you, buried in the search engine was surprisingly "delightful" (I'm echoing a sentiment shared by...
The SEO is Dead sentiment and speculation on the changing search ecosystem, as well as our individual roles within it, has ebbed and flowed for years. Instead, the sentiment that may be growing to something of a consensus is that the term SEO just...
The sentiment that the lost data will later surface in Google Analytics Premium was echoed as a concern internally and comments across the web. To echo much of the sentiment above, we have to keep things in perspective and realize that:
Sentiment (indicating whether the general sentiment is positive, negative, or neutral) for any topic the Fed specifies. The Federal Reserve is receiving proposals for a "Sentiment Analysis and Social Media Monitoring Solution" that would track...
Next, focus on groups with related sentiment that aren't necessarily charities. While Broad Targeting may work for cancer charity, it may be too general for two of the three charities in this example (the Islamic charity and Transgender Rights).
The general sentiment is while these government entities are established they aren't necessarily experts in the area of search. The Chinese government has launched a new search engine called Panguso that aims to not only become a top search engine...
The very next day, YouTube, one of Google's many properties, announced the acquisition of fflick, a 6-month-old startup that used sentiment analysis to recommend movies to people. It's sentiment analyzing engine is not only beneficial socially, but...
Social signals are noise without location - it is all sentiment, but sentiment is meaningless without an object. However, so are all the semantic search engines trying to understand sentiment. At the very least we might see real-time tag clouds...
How can SEOs take advantage of what seems to be a clear shift toward sentiment as an extra factor in achieving better rankings? To be fair, if you were a search engine and wanted to know what brands, websites, and general content people wanted to...
Employing third-party text analytics to automate the process of identifying emerging topics or sentiment associated with high volume interactions on your wall. Business intelligence for social media, in general, encompasses an array of tools and...
Take action: Search engines and free tools such as Google Alerts can help you find brand mentions quite easily, but may not afford you the ability to filter results based on influence, authority, sentiment, or reach.
Consumer sentiment and engagement at any moment of the purchasing funnel can therefore be tracked through data collected by AI. Let's say a prospective user / consumer is being asked to watch an ad that a brand wants to test before releasing it to...
How to ponder their importance as they are repeats but still reflect people's opinions and oftentimes sentiment - through emoticons. In a study called From Tweets to Polls: Linking Text Sentiment to Public Opinion Time Series, researchers found...
Nice sentiment, but doesn't reflect reality.am Giving all of the credit to the first click is "like giving all of the credit for marrying my wife to my first girlfriend.am The "problem" of attribution.
Dell considered its return, in the case of starting Direct2Dell, as the decrease of negative comments and sentiment in the social media communities. Increase positive sentiment Brand Lift/Sentiment: Decrease negative sentiment
What is the sentiment of your ratings or product/service comments? However, there are general concepts around social media you can use to come up with measurements and gauge whether your efforts hit the mark.
Now, comScore data seems to corroborate that sentiment, albeit not the extreme success in StatCounter's numbers.comScore compared data from Microsoft's search sites the week before Bing's launch to the first 5 days it .
