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General Catalyst

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  1. How to Hire (and Keep) Digital Marketing Talent in 2014

    In fact, Catalyst is looking to fill close to 20 new hires by the end of the year. However, I believe we'll start to see that gap close over the next 3-5 years as the SEO tasks that used to require a specialist get filled by web developers, social...

  2. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Clearly, content has become the catalyst that has driven a dramatic rise in the importance of earned media. Abe Thomas, General Manager, Microsoft More than 600 senior marketers, 42 speakers, and search and social titans from Google, Google...

  3. Trover: Local Search and Discovery Through Images

    Trover is a mobile local discovery app (iOS and it's backed by General Catalyst, Ignition, and Benchmark Capital. The app is built around "spatial browsing" and puts images at the center. Co-founder and CEO Jason Karas contends this is a...

  4. 2007: A Search Odyssey? Keynote Conversation with Matt Cutts

    In essence, with Google as the catalyst, the engines together have now collectively embraced a contemporary version of the old third party "site submitters. For his part, Brandt's involvement in theorizing about (and sometimes participating in...