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Gender Differences

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  1. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    One of the greatest things about our industry is that we truly care about what people are capable of doing, not their gender. We're creating a gender-neutral environment of collaboration where everyone's work matters and different skill sets...

  2. The Google+ Controversy & Virtual Worlds – A Question Of Identity

    But in the comments was a touching anecdote from someone who had been going through a rather difficult series of choices regarding gender reassignment. These two concepts, while related, aren't really synonymous, and the differences between them in...

  3. Planning your Search Strategy for the Latino Market

    Hispanic and Latin American groups (local, age groups, and gender, to name just a few) consume online media differently. Gender-specific searches are a particularly good example of distinguishing how Spanish language can also be gender-specific to...

  4. New 411 User Survey Points To Mobile Local Search Demand

    Again, there are differences by age and gender. The survey segmented the data by gender and according to three demographic groups: Boomers (41-60), GenXers (29-40) and Millennials (18-28). The study also revealed demographic differences in behavior...