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  1. Visual PR Secrets: Content Power Tips and Social Publishing Trends

    Big brands such as GE demonstrate how they choose relevant, interesting content with visual components to put out on social. If there was a recipe for social PR news success, it would call for a dash of authentic content, a splash of vibrant color...

  2. 5 Options for Choosing a Country, Region, or Language Selector

    GE and Caterpillar: Country selector through a “Directory” link. Usability: If it isn’t easy to locate, use, or otherwise just unclear, you may be losing a massive amount of traffic. SEO: Your country selector can make or break the way a spider...

  3. Healthline & GE Launch 3D Human Body Visual Search Engine

    Healthline have partnered with GE to launch 3D "BodyMaps" - a web based human body visualization tool that enables health information consumers to understand more about human anatomy. Currently it appears on Healthline Symptom Search and their main...

  4. Healthline Raises $14 Million to Grow Medical Search Engine

    Ad sales are conducted directly or through their media network which includes AARP, ABCNews.com, Aetna, AOL, Elsevier, GE, Health.com, Ingenix, iVillage, Medhelp, United Health Group, U.S. A few weeks ago, I got a chance to speak to Dean Stephens...

  5. Q&A with Piera Palazzolo, SVP of Dale Carnegie Training

    She serviced a variety of marketers including GE Capital and Ford Motor Company. One of the new tracks at SES New York 2009 was focused on "Search & the C-Level Executive. As I pointed this out during the "First Timer's Guide to SES and SEM...

  6. Google Rebrands, Enhances Google Site Search

    For example, if you are General Electric, you might want to let the search engine know that "GE" = General Electric. Google has announced today some nice enhancements to their Site Search solution. Originally announced as Custom Search Business...

  7. Highlights from the SEW Blog: April 21-25, 2008

    Google Retains Top Brand, Microsoft ThirdFor the third straight year, Google has topped Millward Brown's annual ranking of top international brands, with Microsoft coming in third behind GE. From the SEW blog:

  8. Google Retains Top Brand, Microsoft Third

    For the third straight year, Google has topped Millward Brown's annual ranking of top international brands, with Microsoft coming in third behind GE. The 2008 Brandz report reflected a growth of technology companies growing recognition.