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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    In the age of keyword "(not provided)," SEO technology companies are working hard to provide options marketers can use to bridge the gap. Marketing is more complex today than ever. Much of this is due to the progress we've made in technology.

  2. 4 UX Tips That Will Improve Your Content Strategy

    What kind of content do we have on deck that can supplement this knowledge gap? You may find that there is an information gap when it comes to a particular decision-making topic, and you simply need to add content to your website in a place that it...

  3. Mobile Ad Spend Up 5% on Google; Marin Gives Tips for Mobile PPC Success

    Marin also reported the gap between desktop and tablet behavior had begun to close between 2012 and 2013. Marin released research findings this week that showed not surprisingly mobile’s role in search advertising was up in click-through rates (CTR...

  4. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    This presents an obvious gap in data. Google says it wants to help businesses put together an accurate image of their customers through Google Analytics. Google Analytics is being used by organizations around the world to drive creativity...