The trial is an extension of one the social giant has been doing for the past few months on Zynga's casual games site. The original iteration of the Zynga test has involved Facebook display ad units including Sponsored Stories being served on Zynga...
Zynga have actually been trying to get away from their Facebook dependency and recently started offering access to some games on their own website. Facebook has yet to report their Q2 2012 earnings (due out today), though major gaming company Zynga...
Facebook display ad units including Sponsored Stories are now being served on Zynga.com, the casual games site from the company behind popular Facebook gaming apps like Farmville, Inside Facebook reported.
Zynga: [Social Games Services]). There are nearly 1 million apps available in the app store and 1 billion of them are being downloaded every month. This makes app discovery a lot more challenging for developers, perhaps an even tougher mountain to...
Games developer Zynga helped generate 12 percent of Facebook's revenues last year. With its climb has come a dedicated marketplace of Facebook ads vendors - firms such as Buddy Media, Vitrue, Context Optional, and Syncapse, as well as game...
Zynga A self-described "netizen since 1983", Susanowa was involved in the Operation Sun Devil/Steve Jackson Games episode and has been fully involved in the Internet since before there was a WWW. Lamar Smith, its chief sponsor, vowing to bring it...
When Google+ Games launched with its first 16 games, including “Angry Birds” and another popular Zynga title, “Zynga Poker,” it was revealed Google will take a 5 percent cut of in-game purchases, as compared to Facebook’s 30 percent cut.
Both Zynga and Playfish have created very casual time killing games that you can buy credits for and get special items. Smaller games developers can get I on the game too. From games to finding your car in the parking lot.
Zynga as well is "big in Japan" at the moment, as it is setting up a joint-venture with Softbank who has also completed its $150 million investment in the social gaming platform. The companies said in a blog post that the joint venture will...
All Facebook said the company "killed a $100 million baby" as the virtual goods ecosystem propped by the likes of gaming giant Zynga have more selling power than the virtual gift shop channel. In a blog post, Jared Morgenstern, Facebook's product...
However, the reported Google-Zynga link would totally change the perspective and help Google kill two birds with one stone (no, no reference to Twitter here): it could give Google the opportunity to bring to life both a gaming platform - Google...
The role of Zynga on Facebook's platform is best proof. Some 45% of those device owners play games on their smartphones, and out of that chunk (are you still with me? Today, as the Magid/Aurora Feint study shows, smartphone gamers download an...
Social games' virtual currencies - and yes, inevitably, Zynga. And speaking of Farmville, its developer, Zynga immediately springs to mind. It is bound to Facebook by a five-year non-exclusive deal that is set to secure the bulk of Zynga's expected...
Connecting the world through games," Zynga is really living up to its name. Bearing in mind that, last month, Yahoo agreed to partner with Zynga to carry its games across Yahoo sites, and that Yahoo has, on top of this, entered a partnership with...
In both its statement and blog post, Yahoo anticipates on potential privacy issue criticism, brushing away any accusations of complexity or lack of transparency by launching its Yahoo Pulse one-stop dashboard for privacy settings across the whole...
It seems the two companies have finally settled their dispute on virtual currency: the strategic partnership "expands use of Facebook Credits in Zynga's games," the statement said. Zynga is currently testing Facebook Credits in select games and...
Among the most successful games on offer is Zynga's Farmville: 1% of the world population plays Farmville, Johnson said, adding that even real-life farmers were playing the game. Players of Zynga's various hit games such as Farmville, Mafia Wars...