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  1. How Buzzman Rewrote the Rules of Fiction to Create Relevant Video Content

    Del Toro's words were specifically about the next generation (now current) of video game consoles which, at the time, were seen to be innovative primarily because of their internet connectivity. In the next 10 years, we're going to see all the...

  2. How Did Goodzer New York Shopping Engine Fare On Holiday Sales Weekend?

    We may see a new wave of cross channel marketing tactics where products with strong upsell opportunities (such as cameras Vs alternative lens/ flash or consoles Vs games), get price slashed in the competition to generate high average order volumes...

  3. 9 Reasons Why it Might Be Time For Marketers to Value Virtual Goods

    If 2010 was the year that virtual goods made a splash in western markets, 2011 will be the year that these markets begin to mature as the collective opportunity across social games, online games, virtual worlds, consoles, and mobile games reaches...