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  1. How Vine Has Changed the Video Landscape in Just 12 Months

    For example, last year Oreo capitalized on the floodlights going down at Super Bowl 2013 by sending out an ad that became the talk of the game. The most recent post is the Super Bowl Special, which showcased these three Vines:

  2. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    For now, enjoy the Super Bowl for the game, the weather, and the ads. Twitter also dominates the conversation at this point with 70 percent of total mentions of "Super Bowl Ads" across the web, which explains why every one of the teased ads...

  3. The 2014 Super Bowl Commercials Just Kicked Off

    Super Bowl Pre-Game Commercials Nevertheless, Search Engine Watch wants to warn digital marketers that these Super Bowl commercials will be interrupted from time to time by a Big Game on Sunday, Feb. In fact, the top 10 most shared ads from Super...

  4. GEICO Hump Day Commercial Dominates Social Video, At Least on Wednesdays

    Although Entertainment once again took top spot as the most shared sector, CPG/FMCG also performed well, growing shares by +10.3 percent, from a very strong base that was boosted by Super Bowl sharing in Q1 2013 (+78.2% from Q4 2012).

  5. 75% of Most Shared Super Bowl 2012 Video Ads Launched Before Super Sunday

    For example, the playbook reveals that three-quarters of the top 20 ads from Super Bowl 2012 were launched online before the big game. And the 2013 Super Bowl Ads Chart indicates which two out of five fan-made Doritos ads will air during the game...

  6. Madonna's Super Bowl Halftime Show Tops Google Searches [Infographic]

    Forty-one percent of searches related to Super Bowl ads that were made during the big game came from mobile devices. However, as the final moments of the game ticked down, the number of tweets hit 12,233 per second, good for second place – and both...

  7. Tom Brady vs. Eli Manning: Brady Searches Top Google, Yahoo

    For the gamblers, “Super Bowl points spread” spiked 591 percent; “2012 Super Bowl ads” were up 432 percent. Tom Brady and Eli Manning will renew their rivalry today in Super Bowl 46. While Manning has the edge in their on-the-field matchups...