SEO News

Game Plan

  1. Forget Big Content – Small Content Is Critical to Search Success

    Regular readers of this site will be very aware of how Google is changing the game when it comes to surfacing sites it deems are authoritative in any one niche. What is a "flat plan"? One of the best ways to start the process of pulling together...

  2. Travel PPC: Top Advertisers, Keywords & Destinations [Report] upped their game in 2013 by televising a series of commercials as an attempt to take over control of the market. Even though none of the destinations below made the list of top travel keywords they do provide insight into...

  3. Pick Up on Current Events for Link Building

    Movie premieres, electronics introductions, game launches, new albums, and concert tours all require a lot of attention and some of them are bound to get it. That's why you need to plan ahead for future events and most of those are predictable.

  4. The 2014 Super Bowl Commercials Just Kicked Off

    For example, one of the plays recommends: "Have a Game Plan for Agile In-Game Marketing. In fact, both football fans and digital marketers can now get a sneak peek of some of this year's Big Game ads on the YouTube Ad Blitz pregame gallery.

  5. Using the DMAIC Process for SEO Projects

    The important element here is not to play the blame game. The control part of the DMAIC methodology is crucial to ensuring the effectiveness of the plan. The team has to create a plan that details the steps to ensure that the process is now being...