Those two posts should give you an idea of the some of the basic mechanics. If you have been hit by Penguin, it now becomes a waiting game for you, and you need to wait for an algo update and hope for the best.
From mechanics to lawyers, small business owners have been cultivating reputations and generating word-of-mouth buzz long before the advent of fancy algorithms. A lot of it comes down to the marginal cost of investing in web analytics and whether...
Like game mechanics, the core of what motivates people to act (in this case, share) is fully tapped. Video for marketing is in. Like never before. Aside from the supporting stats, I’m finding this truth in daily conversations with clients and...
Between the two, the mechanics of search engines are well known - AOL uses Google results and has engineers that no doubt have the ability to monitor them closer than the average site partner, while HuffPo has been heavily testing anchor text use...
Recycle Banks has teamed up with Google to test game mechanics as a way of empowering consumers to go green, while spring cleaning their homes. Game mechanics aren't necessarily new to green marketing strategies, although Google's analysis may turn...
Google tests game-mechanics strategies with Recyclebank - CNET News Search Industry News Congress Asks Google: Why Do Searches Lead To Counterfeit And Pirate Sites? paidContent Our House testimony on combating copyright infringement - Google Public...
These should breathe new life into the game mechanics at the heart of Foursquare. Game On As South by Southwest bears down, we're seeing accelerated promotion of products that fuse social, local and mobile media (SoLoMo).
How to realize higher fan growth and engagement on Facebook with game mechanics. Here's a recap of this week's columns and news stories for the week of Jan.to Feb.as reported by Search Engine Watch, as well as search news and tips from around the web.
However, like Williams, those who have an established understanding of game mechanics are better positioned to get ahead. Another recent and impressive implementation of game mechanics (and overall digital strategy) is Vail Resort's EpixMix, which...
Game Mechanics Work When it Comes to Engaging People Answers to these questions begin with an understanding of game mechanics, which encompasses a range of rules and theories aimed at positively engaging human behavior.
All Fun and game mechanics -- the original "value exchange" for the likes of foursquare -- will lose novelty. But the line is still the same from newcomers to the geo-location game: In "Mobile a clearly defined path to monetization.
Searching and finding" game mechanics have helped Foursquare grow rapidly and following rumors that Facebook will set its sights on location-based marketing in the next month, we are likely to see search engines' local algorithms become a...
The mechanics are fairly straightforward, whether you want to share content from your web site or company blog. There is a steady stream of how-to articles describing how to game the system of sites like Digg, or to develop linkbait to drive...
The article also gets into the mechanics of click fraud, from proxy servers that let you appear to be coming from different addresses to traffic generation software and clickbots that might get injected into computers unknowingly, to help generate...
However, that post and the site itself is sparse on details of the mechanics. Below the eBay item are other items, such as the launch of Memeorandum itself, a the trademark dispute over Gmail, the Game Boy Micro and so on.
Author and search engine marketer Mike Grehan talks about trying to pin down the mechanics of how search engines work by talking to those who built them, killing SEO myths, makes me blush, ponders the often shrill debate over search engine ethics...
