SEO News

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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    SEO professionals will blame Cutts for whatever the next commonly known SEO technique that gains mass popularity that ends out being targeted by the spam team. Although Google isn't the only search engine in the game, they are definitely the most...

  2. Could Bing Ever Overtake Google in Search?

    Mobile usage will eventually dictate which search engine, Bing or Google, ends up winning the search game. I don't buy the "protect searchers privacy" deal as the reason for moving all search to HTTPS and not providing us with the valued keyword...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Google Maps: Destination search frequently starts – and almost always ends – with the maps app. The reasons why this shift in behavior matters are less readily apparent but rest assured that the move toward app-based search is a game-changer for...

  4. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    So email never ends ‐ once you get that one message out the door you're working on the next one that's going out two days later, and the cycle continues. But mobile, Jenkins believes, is the biggest game changer that'll happen for email.

  5. 10 Vital Steps to Building Social Influence

    Lesson 10: The Campaign Never Ends Lesson 9: Focus on the End Game Most seek to build influence; measure influence; and yes, some will even attempt to sell influence. Yet, few will achieve action-inspiring influence without planning and effort.

  6. Landing Page Optimization: How to Identify Testing Opportunities

    This ends up being very helpful in the conversation because you frame the issue in a way that they already understand and likely already thinking and talking about. In the case of Kapitall that was coming up with landing pages that moved away from...