SEO News

Game 3

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  1. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    The AdWords game is a lot like real estate – it's all about location. You don't need to be card shark to tip the odds in your favor, but you do need to understand the rules of the game – whether you like them or not – if you want to play.

  2. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Remove the In-App game category from your campaign. Here's a screenshot of this in-app game category in the AdWords interface: Our Audience Was Clearly Defined For a recent GDN campaign we wanted to target parents, specifically moms over the age of...

  3. How Vine Has Changed the Video Landscape in Just 12 Months

    For example, last year Oreo capitalized on the floodlights going down at Super Bowl 2013 by sending out an ad that became the talk of the game. The day before, the Vine team said on the Vine Blog: When we launched Vine on January 24, 2013, we didn...

  4. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    If you're going to spend $4 million for a 30 second ad spot, what's another $100,000 to extend that promotion beyond just the game? I hope for a great game and that advertising continues to push our craft forward, especially digitally.

  5. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Although Google isn't the only search engine in the game, they are definitely the most dominant in terms of search market share in North America. As the quality declined and the prevalence of poor quality content through guest blogging increased...

  6. The 2014 Super Bowl Commercials Just Kicked Off

    In fact, both football fans and digital marketers can now get a sneak peek of some of this year's Big Game ads on the YouTube Ad Blitz pregame gallery. For example, one of the plays recommends: "Have a Game Plan for Agile In-Game Marketing.