SEO has changed. Future algorithm updates will throw those links aside, but the damage that spammy links do to your brand will be much more painful. Once you create a link, you can always link back to that first post in a future post.
In an article for Search Engine Watch earlier this month, Guillaume Bouchard forecast how to optimize for Google Now, citing local SEO as something to keep an eye on. Google is working towards the search of the future with the functionality...
Majestic SEO If everyone else has a lot of great deep links and you have none, that would be an area to work on for the future. Boy, do I love link data. I love generating a list of backlinks and digging through them to get an idea of what a client...
If you're an avid SEO professional, you likely pay close attention to any new Google patents that are attached to the Search or Search Quality teams. Well, Google's Distinguished Engineer Matt Cutts brings up the topic of the many Google patents in...
A couple of years ago, Scott Stratten of "Unmarketing" book fame (a great read) was asked his best SEO tip. Since then Panda iterations have had SEO practitioners reinforcing similar "content is king" mantras, and have had SEO doomsayers laughing...
SEO With the release of "The New Digital Age: Reshaping the Future of People, Nations and Business", Eric Schmidt was quite busy. Enhanced campaigns get Google+ annotations and an upgrade center. And it sure was hard not to see Eric Schmidt.
Since March 26, 2009, I have been using Reader's "star" functionality to highlight SEO resources I feel will be useful to me again at some point in the future, or warrant sharing with my team. You may be reading this because, like me, you usually...
SEO Google’s 200 Ranking Factors: The Complete List – BacklinkoGood compilation of ranking factors/signals – some proven and some "SEO nerd speculation. How Google’s Image Search Update Killed Image SEO – Define Media GroupOn a sampling of 87 sites...
Why this is good for SEO: Having your site indexed is fundamentally the most important thing for you. Why this is good for SEO: The sample page and post “Hello World” is less problematic for SEO, but more important to remove for user experience.
I do worry about the future in case they get nailed, but it would be silly to say that all networked sites are worthless or dangerous. We all know that. However, in the rush to get those rankings (that lead to converting traffic of course...
For example, let's say that you run an SEO agency and one of your basic services is on-page SEO analysis. You then categorize and prioritize the gaps and outline the simple ways to mitigate them in the future.
Majestic SEO has captured this reality best with the launch of its new Citation and Trust flow metrics to help identify untrusted links. Most SEO professionals will point to anchor text as the key telltale metric when it comes to identifying spammy...
Google's Matt Cutts answers SEO questions. SEO Experts Talk About The Future of Search – Marketing Pilgrim Michael Bayle, Senior VP and General Manager of Mobile, ESPN, talks about the future of mobile and what it means for large media publishers.
You can’t truly have a successful search engine optimization (SEO) program without evaluating your performance over time and knowing how potential technical issues can affect your website from a crawling, indexing and user experience perspective.
Marketing and advertising professionals all converged on the Big Apple last week for SES New York, the ultimate conference to get educated on the latest strategies and tactics for SEO, PPC, social, link building, analytics, mobile, local, video...
You no longer need to use images to render unique-looking text – this helps SEO and indexabililty, copy and pasteability, and sharing. So how can you build a site that addresses current and future cross-media challenges?
If you’re at work, you know there are things that you could be doing right now to improve your website’s SEO. Most SEO professionals will spend time in Microsoft Office. In today’s tough economy, SEO professionals who constantly try to boost their...
SEW: How important is it to determine ROI on content and SEO efforts? SEO developments rightly have to be assessed in relation to the bottom line. Content marketing likely won't make or break your SEO strategy, but I do think it can be extremely...
An analysis of "SEO" vs.social media" coverage on the top two major tech blogs, while not the most scientific study ever done, shows that social media was covered 4x more frequently on TechCrunch and 58x more frequently on Mashable.
Learn the best practices of SEO and apply them. I'm also keenly excited to watch the growth of mobile and how it is shaping the future of search. Andy Betts: Welcome to Iceland and RIMC. What attracted you to RIMC?
