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  1. Matt Cutts Extends Leave From Google Into 2015

    My group was affected, and while I have natural concerns for my own future, I am now faced with saying goodbye to some talented friends and coworkers. Matt Cutts stunned digital marketers when he announced that he would be taking a leave of absence...

  2. Can Groupon Break Into the Search Market?

    With Groupon's Gnome tablet, business owners can track user content, respond to people's ratings, and redeem promotions, among other features that will be tested in the near future. In an effort to move beyond your inbox, discount aggregator...

  3. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Or are you trying to grow into a multi-million dollar full-service agency that can be handed to your children or sold in the future? The goal of these "lessons" is to help you use what I found worked best and apply these to make your agency better.

  4. Android’s New Feature Paves Way for Apps Replacing Web

    Clearly, websites aren’t going anywhere for the foreseeable future. After all, most major companies have both a mobile app and a website, and in general smartphone users prefer using native apps. So why would websites still be necessary in such a...

  5. 2 Mistakes That Cause Advertisers to Quit AdWords Just When They’re on the Verge of a Breakthrough

    In a future article, I’ll share the next three most common mistakes. is "Oh, I tried AdWords. It didn’t work for me. I’m biased, certainly, and I understand that AdWords isn’t an appropriate advertising medium for every business, but the truth is...

  6. "Content Performance Marketing" – 3 Steps to Future Success

    Content performance marketing is the future and it is a "full speed ahead" journey. However, the path we’ve been on is coming to an end. As brands and marketers, we’re at a fork in the road when it comes to content; the next path we take will...

  7. Mobile Site Migration Planning: Rolling Your M-Dot Into Your .Com

    If you can’t answer why this benefits your audience, positions your business for future success, creates scalable efficiencies, and ensures you’re in line with your competitors, then you won’t be able to get this done.