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  1. Social Advertising Revenues Forecast to Grow 31% in 2014

    As social networks have moved off venture capitalist funding and have gone public or been purchased by a larger company, the pressure to generate revenue has become extremely important. With many social networks maturing over the past two years and...

  2. Linking the Google Way in 2014

    They provide seed venture and growth-stage funding to companies – including Uber, Nest, and RetailMeNot. My previous column showed you the right way to build links in 2014. Now it's time to show you a specific linking tactic that may blow your mind.

  3. Actionable Insights You Can Find in Google Analytics Multi-Channel Reports

    You can use this data to reallocate funding to other higher funnel programs, bid boost by demo and mobile where you see breakout performance, create more targeted/personalized ad content based on user behavior, improve your remarketing efforts...

  4. Google Blocks Child Abuse Images on 100,000 Search Terms

    National Center for Missing and Exploited Children, as well as funding internships for the organizations. In addition to efforts from Google and Microsoft, the Internet Watch Foundation has been given a £1.5 million funding boost in order to hire...

  5. Promote Yourself: 5 Rules for Career Success From Dan Schawbel

    Whether you're interviewing for a job, looking for venture capital funding, or prepping for a date, the likelihood of the other party doing a Google search for you is immense. The New York Times bestseller "Promote Yourself – The New Rules of...

  6. Optimizing Second Screen Engagement: Lessons for Brands From Twitter

    Big Bird trended on Twitter during the election campaigns when Mitt Romney talked about cutting PBS funding. He went beyond talking about social being the second screen experience and started off with a bang saying Twitter is the second screen.

  7. Is Agile Marketing the Future of Search in 2013?

    Matt Roberts from Linkdex made an excellent analogy recently, which was a comparison with the VC funding model. At BlueGlassX, Greg Boser went as far to predict that agile marketing is going to be the new buzzword of 2013: