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  1. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    A roadblock is similar to a full-screen ad, but often redirects to you a different URL where an ad is displayed (in between page visits or even before the first page a user visits). Full-screen ads that literally take over my screen, don’t let me...

  2. Android’s New Feature Paves Way for Apps Replacing Web

    Now, what if Google could search within apps, and downloading an app was as fast as loading a Web page? Now Google is considering ways to let consumers try out new apps without downloading them in full, something that could save people time and...

  3. SEO Is No One-Trick Pony

    Once you have developed a list of targeted keywords, you must determine how these keywords match up with content that you current have on your website (or other properties – see Social Media Marketing) and what content you may need to develop...

  4. How Top Restaurants Serve Up and Stack Up in Mobile SEO

    Large page size warnings, indicating source code more than 250K Click depth warnings, signaling a site buried pages more than three clicks away from the home page The report reiterated that "while missing Meta descriptions and click depth warnings...

  5. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    Its peak performance is in July, followed by April - a time where most would believe that consumers are still thinking about how full they were from eating at the last Christmas period, let alone thinking about next Christmas' gifts already.

  6. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    But even for web developers preferring custom Javascript development, the newly added History API, which is part of the HTML5 specification, provides a simple interface to push full URL updates to the browser bar on the client side without using...

  7. How to Create a Social Media Friendly Landing Page

    If you direct them to a page that is full of options and cool shiny things, they are more likely to browse and never make a decision. Landing page optimization continues to be a growing conundrum for many brands, especially when you throw social...

  8. Remarketing Across Ad Exchanges With DoubleClick Search

    The best thing about it is that advertisers have full control – and they're not waiting on a Web team to add tags and QA setup. For example, if a user has completed one page of a sign-up flow, but hasn't submitted their responses, encourage a...