Also see Search Engine Disclosure: Better, but Still Wanting for our coverage of the last survey by Consumer Reports' WebWatch, with plenty of further links to material about FTC guidelines and other surveys.
Contrary to the dubious conclusion drawn by the Consumer WebWatch tester, Ask Jeeves meets FTC disclosure guidelines for paid inclusion. In yesterday's SearchDay, I described a new report from advocacy watchdog Consumer WebWatch, which details the...
Today's SearchDay article, Search Engine Disclosure: Better, but Still Wanting, covers a new report by Consumer WebWatch, which evaluated the current disclosure practices of 15 heavily trafficked search sites.
Last year, Consumer WebWatch released the results of a study of typical web users, showing that although disclosure practices had improved since the FTC letter, users were still confused about search engine paid listings and paid inclusion practices.
Searching for Disclosure," WebWatch's third search-engines-related report, shows many of the Web's top search engines have made improvements in disclosure and transparency -- describing their business relationships with advertisers and how those...
A new study (news release, pdf report) by medical consumer advocate URAC and Consumer WebWatch details the problems consumers have finding credible health information, and provides recommendations to improve the situation.
VeriSign to restart controversial '404' redirect service Silicon.com Oct.http://www.silicon.com/networks/webwatch/0,39024667,10006431,00.htm Search engines are complying with FTC guidelines about disclosure of paid inclusion, but it could be that...
An "anthropological" report from Consumer WebWatch of 17 web surfers found confusion about disclosure of paid listings on search engines. Yet since last year, search engines have made great strides in complying with FTC guidelines.
Consumer WebWatch will be issuing an "anthropological" report later this month showing confusion about disclosure of paid listings based on a study of 17 web surfers. Indeed, it should be noted that the search engines have "cleaned up their acts...
Consumer WebWatch will be issuing an "anthropological" report later this month showing confusion about disclosure of paid listings based on a study of 17 web surfers. Instead, the FTC guidelines recommend that the links be labeled clearly in some...
A Matter of Trust: What Users Want From Web Sites" was conducted for Consumer WebWatch -- a Consumers Union project -- by Princeton Survey Research Associates. A Matter of Trust: What Users Want From Web Sites Consumer WebWatch, January 2002 http...
