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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Just like your Mom told you, you have to be a friend in order to make friends. So, create and find great content to share and enjoy the rewards of making new friends. This means that, unlike Facebook, a brand is free to follow any other Google...

  2. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    After all, whenever someone shares something it can show up on a Facebook page and in the News Feeds of friends. In their testing, Facebook found that reducing this frequently recirculated content causes users to hide 10 percent fewer stories from...

  3. Facebook News Feed Algorithm Change Reduces Visibility of Page Updates

    They discovered that when Facebook users saw more text only updates from friends in their feed, it made them more likely to share their own updates. So they are now ranking text status updates from pages separately from text status updates that are...

  4. The Multi-Platform Majority Has Arrived. Are You Ready?

    They have a very hard time getting their heads around the notion of not being in constant contact with their friends, receiving and sending scores of updates as to their whereabouts and happenings. While they may have had luxury of efficiently...

  5. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    They are there to see pics of their friends. It's Twitter.com/brand or Facebook.com/brand instead of Brand.com If you want to talk to a larger portion than what Facebook allows, you need to pay them. Blogs give websites 434 percent more indexed pages.

  6. Fortune 500 Social Media: 77% Active on Twitter; 70% on Facebook

    It makes a lot of sense for these companies to be able to interact with those disgruntled customers and try to make them happy if possible – and so that friends of disgruntled customers can also see that the company is attempting to fix the issue.