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  1. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Blogs are Naturally Search-Engine Friendly .and Other SEO Lies For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that all organizations need a blog for short- and long-term...

  2. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    As the number of websites exploded, the search engines responded with increasingly complex algorithms to improve quality of search engine results in an attempt to create a level playing field by preventing SEO spam and rewarding quality websites.

  3. Conquering Content Marketing, Step 3: Facing the 'Fans'

    When the actual content is created there will need to be an element of technical optimization by way of keyword placement, engaging copy and effective calls to action, but these activities are secondary to releasing quality content that both users...

  4. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Use high quality graphics and media assets designed to be easily shared (as allowable) in social media platforms. The most interesting takeaway for B2B search engine marketers involves the correlation between content marketing and event marketing.

  5. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    High quality content investments will remain critical. We can continue to expect micro adjustments to Panda and Penguin that continue to target both link quality and content quality. Guest blogging has exploded in the past year, and it's going to...

  6. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    AC: Marketers should: Continue to place the creation of original, high-quality content at the core of your search marketing efforts. The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization...

  7. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    Beside Panda updates Google began to first give marketers a clear signal of increased focus on quality content with is Structured Data report in Google Webmaster Tools. Rich snippets provide the user with only the important I think if an app, or a...

  8. The Synergy & Benefits of Optimizing Content as You Write

    As an organization you can coordinate content creation across SEO and editorial teams to ensure the content turns is optimized, of high quality and produced efficiently. Another example of significant and positive impact of writing SEO friendly...