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  1. SEO for Startups & New Businesses: An 11 Step Plan

    One emerging element of technical SEO is the creation of open data sets or APIs. This is the world of technical SEO. Modern content management systems do a pretty good job in this area, and if you are using WordPress you are really lucky as there...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    SEO is more than crawler-friendly URLs. Blogs are Naturally Search-Engine Friendly .and Other SEO Lies For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that all...

  3. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    Like finding hidden treasure, search engine optimization (SEO) has never been as easy as some would have you believe. However, recent moves by search engines have made SEO more difficult than ever. As the number of websites exploded, the search...

  4. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    SEO Insights for Google Organic "(not provided)" The ability to create custom reports, allows us to parse that data in a user-friendly format. Now that we've entered the age of Hummingbird, there's no room for marketing hunches and gut feelings.

  5. Conquering Content Marketing, Step 3: Facing the 'Fans'

    This way your SEO will benefit from the links and social mentions. For SEO, Lisa can use the British Outfitters website as the campaign hub, with numerous spokes of consumer engagement meant to generate more traffic to the site Contest details...

  6. 7 Content Marketing Tips to Recover From Google Penguin

    The SEO results that follow from this are mostly integrated into your referral traffic strategy, with the exception of a few technical things like keyword research. So, how can you approach content marketing as an SEO strategy that's strong enough...

  7. 6 Essential Elements for Mobile SEO Success in 2014

    In 2014, a mobile-friendly site, whether responsive or dedicated, will be fundamental to a successful mobile SEO strategy. Adopting a successful mobile SEO strategy in 2014 will undoubtedly give your organization a competitive advantage.

  8. Top 10 SEO New Year's Resolutions for a Successful 2014

    It's been quite a year for SEO folk everywhere. As 2013 shutters its doors and 2014 beckons, it's an opportune time to reevaluate, reassess, and revisit SEO tactics. In the spirit of a New Year's Eve edition, I'm presenting some of the most popular...

  9. 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

    If SEO is a core component of your digital marketing strategy, having a mobile–friendly website is becoming essential. Since 67 percent of users claim they are more likely to purchase from a mobile-friendly website, companies that rely on SEO are...

  10. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Events present an opportunity for B2B SEO professionals to connect with potential site owners for link building outreach. This article discusses the comparisons drawn and how B2B SEO can augment and benefit from event marketing initiatives.

  11. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Through a mix of what I'm observing and reading and what I'm seeing working out in the field today for my clients, here are some suggestions for companies and SEO professionals that are thinking ahead to 2014 for their digital strategies.

  12. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    Make your content "SEO-Friendly" and follow best-practices for SEO. In local, there was Yelp. In travel TripAdvisor. In legal, Avvo. In retail, Amazon. That's just to name a few. These companies, and others like them, made it possible for consumers...