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  1. The Smart Way to Optimize Your Amazon Sales Strategy

    If your own website isn’t mobile friendly or converting mobile visitors very well, you could consider sending them to Amazon instead. Mobile Media Buying Since mobile inventory is still relatively inexpensive and Amazon makes purchasing from a...

  2. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    And, according to the report, the vertical with the most mobile friendly sites was jewelry. The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only retail sites to see how well they fared against key...

  3. SEO for Startups & New Businesses: An 11 Step Plan

    Making your site responsive or at least mobile-friendly for the major screen sizes will often help here. This means you need to make your content as locally relevant as possible and to make it work great on mobile devices (where a ton of local...

  4. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    Mobile Performance Analysis This report identifies which mobile operating systems and devices are being used to view your website. Everyone has heard that mobile is the future – this report helps to benchmark your mobile audience, today.

  5. How the Mobile Shift Will Affect Paid Search and Social Advertising Efforts

    Following the click, a mobile-friendly website is a must-have – whether B2C or B2B. Consider the Consumer When Developing a Mobile Paid Search Strategy The adoption of Internet-enabled mobile devices, both smartphones and tablets, has further...

  6. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    Shifting more attention toward optimizing the mobile experience — mobile-friendly landing pages, integrating Google Merchant Center’s local availability and local storefront features — will be key to maximizing smartphone PLA performance.

  7. 6 Essential Elements for Mobile SEO Success in 2014

    Have a Mobile-Friendly Site In 2014, a mobile-friendly site, whether responsive or dedicated, will be fundamental to a successful mobile SEO strategy. With this understanding, a local business, or a business with multiple locations knows that...

  8. 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

    As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, having a mobilefriendly website is becoming essential.

  9. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    That leaves content marketers faced with the challenge of producing mobile-friendly content, which tends to be (in a sweeping generality) much, much shorter. Properties that you're trying to rank need to be designed first for mobile and then scaled...