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  1. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    Soldiers and family members can video-chat, companies can collaborate and experts can render much needed assistance, all without geographic constraints. The Internet is touted by many to be, of necessity, free and open – invulnerable to tampering...

  2. 3 Keys to Activating an Audience with Smarter Content

    Is it the product preview video content, the case studies, the infographics, or none/all of the above? There are a number of good free and premium platforms out there to gather and analyze actual demographic, psychographic, behavioral, and social...

  3. Top Google Website Optimization Resources

    I suggest reviewing the video, image, and mobile sitemap extensions section. The Short Cutts - The Actual Answers To Every Matt Cutts Video Talk about an awesome and free tool to help with conversion rate optimization (CRO).

  4. International Expansion: Break Down Barriers With Google+ Hangouts

    For those who are unfamiliar, Hangouts is a feature of Google+ that lets you video chat with other Google+ users. You could send an email with a video of you demonstrating something or having a conference, but that doesn't allow for any interjections.

  5. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    With little more than a smartphone and some video editing software, a small business can produce a video with a limited budget that can be uploaded to YouTube for free. But when multimedia was added to the press releases it made for a great point...

  6. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    In this video, Rick goes over three important elements which you should consider when managing Google Shopping. In this video, Rick highlights some major reasons bidding is important on Google Shopping, and how that affects your online listing...

  7. Mobile Marketing Conversion Optimization Tools & Code Tricks

    Angie Schottmuller (@aschottmuller), director of interactive strategic planning and optimization, Three Deep Marketing, began her SES New York 2013 session by discussing how people take specific actions on your site, whether it's an RSVP, watching...

  8. Landing Page Optimization: How to Identify Testing Opportunities

    This is true for all types of websites, whether you want your visitors to make a purchase or donate so you can increase revenue, download a white paper so they can learn more about a specific topic, watch a video, spend more time engaging with the...

  9. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Make sure to check back in 2023 when YouTube returns online and you'll see the "Best Video" winner … and nothing else. YouTube began in 2005 as a contest to find the best video in the world. The video warned everyone to watch everything before...

  10. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    If you’re already producing video as part of your marketing, and your efforts are sophisticated enough to track resulting engagement and lead generation – watch what happens when your focus changes from just features and benefits to creatively...