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  1. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    Whether it's Mars, Jupiter, Saturn, Venus, or even the moon, Google Analytics will let you drill down into all sorts of data on your human and non-human traffic, including page load time and the correlation between gravity and bounce rates.

  2. Search News & Headlines Around the Web - May 13, 2011

    Twitter has biggest ever day of online traffic after super injunction revelations - Experian Hitwise Google Street View to launch in Poland - Warsaw Business Journal Microsoft Close To A Big Search Deal With Baidu, Says Chinese Press - Business...

  3. Bing Search in IE9; Skyhook Sues Google; Latest comScore Search/Mobile Stats & More Search News

    Facebook Traffic Powers Through July, Third Party Measurement Services Show - Same for August? Bing Is Battling Google Hard Over Local Advertisers - Business Insider Business Insider reports that Skyhook is seeking an injunction and "millions of...

  4. Don't Overlook Local Search Opportunities

    Without a doubt, one of the most important off-site local search opportunities is the use of Google Local Business Center/Google Maps and Yahoo Local. Remember to add content specific to each location to further entice potential foot traffic, as...

  5. Lies, Damned Lies, and Statistics

    Your leads count should include all of the clicks from the specific campaign, as well as the phone traffic measured through call tracking, and walk-in purchases (if you measure these). For example, to correctly assign LTV in an ROI calculation, the...