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  1. 6 Crucial Link Building Strategies to Drive Quality Traffic

    Getting traffic to one's site -- and quality traffic at that -- is probably one of the most overarching objectives of any SEO practitioner. One technique of driving traffic to one's site, however, has remained evergreen and that is getting a high...

  2. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    It also gives details of a specific gift website, Not on the High Street, where traffic has performed the best overall. Those getting the most traffic from search appear to be the big players such as Amazon, Asda, Marks all reported a 4 to 6...

  3. 14 Top-Notch Resources to Help You Become a CRO Expert

    Bottom line: it's becoming increasingly expensive to drive traffic to your website. Advice from an experienced consultant for 100 percent free? Nobody knows right away how to optimize websites as soon as they walk into the digital marketing world...

  4. 5 Changes You Need to Make for Google Shopping in the Next 2 Months

    In July 2012, Google finalized its switch to Google Product Listing Ads from formerly free retail traffic on Google search (Google Product Search). I've come to the conclusion Google loves fall. Although Google's headquarters are in Silicon Valley...

  5. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    Proposed rules would require that ISPs (Internet Service Providers) treat all Internet traffic – even that of competitors – equally. However, the proposal set forth by FCC Chairman Tom Wheeler, a former lobbyist for cable companies, would allow...