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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Budgeting, financing, and measuring profit are all very important, but the last thing I wanted to do was track hours for each client and make employees use time tracking tools. This same process must be done on your clients and here is a post I...

  2. SEO Is No One-Trick Pony

    You can also use any number of link research tools (OpenSiteExplorer, MajesticSEO, ahrefs/) just to name a few. Finding the keywords/themes of this content is the art/science of SEO (you want to target keywords that have search volume, are relevant...

  3. SEO Website Audits: Everything You Need to Know Part II

    Make sure to vet your auditor and know that they have enough understanding of the rules of SEO and the limits of their tools to tell you what you need to know and not just blindly give you a report. SEO site audits, when done properly at the human...