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  1. 14 Top-Notch Resources to Help You Become a CRO Expert

    Study up on a few of these, and you'll be up to speed with the rest of the industry in no time at all. Advice from an experienced consultant for 100 percent free? Even those considered to be CRO (conversion rate optimization) experts had to start...

  2. Google Shopping Adds New Tools for Merchants: Bulk Uploads, AdWords Editor

    Bulk Uploads in AdWords are designed to allow Google advertisers to make changes to multiple product groups within a Shopping Campaign at one time. Bulk uploads are an opportunity for merchants to save time when creating new campaigns types, text...

  3. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Big corporations bully smaller businesses all the time, but it's hard to believe that YouTube would risk angering its user base by blocking popular content in order to strong-arm a licensing deal. YouTube executives argue that they cannot offer...

  4. 5 Changes You Need to Make for Google Shopping in the Next 2 Months

    Time is quickly running out for retailers using Google Shopping to switch to Google Shopping Campaigns. In July 2012, Google finalized its switch to Google Product Listing Ads from formerly free retail traffic on Google search (Google Product Search).

  5. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    Translation: Rather than the "level playing field" that currently exists, ISPs like Cox, Comcast (soon to include Time Warner), AT an advantage many content publishers, video producers and commerce platforms may not be able to afford.

  6. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content they are publicly sharing on the network. Users that have taken the time to add a photo of themselves and a little...

  7. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    With 2014 data showing 10.6 billion online visits made on a smartphone versus 5.8 billion on a PC, the report cited that device usage varied by time of day and search category. A percentage of mobile users searched for location and phone number...