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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Retailers have begun marketing campaigns on mobile social media now along with their desktop based Facebook campaigns. Online marketing in China falls into two obvious but separate categories: mobile online marketing and desktop online marketing.

  2. Valentine’s Day 2012 Ideas for Marketers

    Across relevant categories, jewelry is seeing a 42 percent increase in mobile and desktop queries compared to January of last year; gifts jumped 27 percent, and flowers saw an 18 percent spike. Among the top searches people are conducting on Google...

  3. The Art of Winning on AdWords - Lessons from Moneyball

    Before we get into a few cloning applications, let’s visit the free desktop AdWords Editor program so you can see how simple it is to clone a campaign. While it took Major League Baseball a couple of decades to see the value of nerds with laptops...