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  1. Learning to Carry Your SEO Baggage

    Your baggage doesn’t need to define you, but it does play a role in the steps you need to take to move forward. But just because we get to call a do-over doesn’t mean we are instantly free of everything behind us.

  2. Shanghai RMB crude contract faces margin and legal hurdles

    Common law is the basis of the English legal system and has grown to play a major role in governing commercial activities – particularly since US law follows this approach. When it comes to well-drafted contracts, governing law will not play such a...

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  3. Android’s New Feature Paves Way for Apps Replacing Web

    It’s unclear whether Google will go about this by asking developers to create a demo version of their app or if Google will create the streamlined versions themselves through the Google Play store. Obviously Google will be rolling out the App Trial...

  4. Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]

    It was not only the macro media mix modeling that would come into play here. The theory in hindsight was that the distinctions fueled more efforts to "seek out" the free stuff. While attending ClickZ Live San Francisco’s session on "Optimizing...

  5. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    This sounds like a straight-up, "Give us your content on our terms or we'll cut you off from YouTube" play. YouTube executives argue that they cannot offer music on the free service without it also being available on the paid service as this would...

  6. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    However, proposed rules could directly impact the distribution of content, as well as the effectiveness of online advertising by businesses and brands unable to "pay to play. Much of the content delivered online depends on the profitability of...