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  1. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    By monitoring (her own) forums, Smarty created a free service that has built substantial authority of its own and has led a lot of users to Internet Marketing Ninjas, the firm she works for. That's precisely what Dinesh Agarwal did when, on Reddit...

  2. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Google Analytics offers an "Opportunity Matrix", which presents Access and Empower as pre-requisites to see opportunities and insights to guide aggregate action, and automated action. Account and Employee Access Management API will enable...

  3. Driving Consumer Insights With Mobile Analytics

    By 2014, users will access the Internet on mobile devices more than on desktops and laptops. Service Providers (e.g. Localytics isn't free, but might as well be at $95 per month. What you'll see with the free products (Google Analytics and Flurry...

  4. Google Brings Free WiFi to Manhattan

    Each day access to the Internet becomes more and more important to finding a good job or getting a good education, and this neighborhood-wide wireless network will provide that resource to hundreds of thousands," said New York Senator Charles...

  5. Google as Your Identity Provider: Where Are We Now?

    Where one door is less safe than many (one access point vs.multiple log-ins), your privacy is held by back from who you interact with but not by who contains it, and there is no such thing as anonymity in a well tracked world, at most it can be...

  6. For the 18th Time, Social Media Marketing Doesn’t Suck: How Twitter Drives Online Sales

    Why would a fan of the brand go to Twitter and click on a link to access the site? That’s not their fault; they just don’t have access to more data. Twitter is a relationship builder, loyalty program, PR/news channel and customer service venue all...

  7. SOPA, PIPA On Hold, But a New Threat on Horizon

    Internet service providers to retain all customer IP addresses for 18 months. In addition to proposing limiting retention to just child pornography investigations, some have also proposed limiting law enforcement access to the records to only child...

  8. Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs

    Allen thinks this issue is best solved on an individual level, noting that "Consumers have drastically changed the way they consume content in the last few years and are becoming more selective about what services and what devices they will use to...