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  1. Driving Consumer Insights With Mobile Analytics

    So if that happens and you have version and hardware info, you'll be able to respond and fix issues much easier and faster. Localytics isn't free, but might as well be at $95 per month. What you'll see with the free products (Google Analytics and...

  2. 3 Mobile Marketing Must Haves for the Holiday Season

    According to a report by the National Retail Federation, 30 percent of mobile device owners utilize their device to look up retailer info such as location, store hours, and directions, while shopping during the Holiday season.

  3. Google Rolls Out Car Insurance Comparison Shopping in UK

    Early in the summer, the info box that appeared on hovering over the information icon on the listings read in part, “We may be compensated when the user clicks to contact, fills out an application with, and/or receives a product from a product...

  4. Mobile Purchase Path Insights for Successful Mobile Ad Campaigns [Study]

    Ads Searchers Actually Want to See: Offers, Promotions, Local Info If an ad or listing doesn’t have local relevance at the time of action, the consumer will move on to the next business so including local phone numbers rather than toll-free numbers...