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  1. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    The website affords greater flexibility in customizing the user experience with unique landing pages, soliciting feedback, inviting opt-in for future email communication, special offers, the collection and application of data and analytics, to...

  2. International Expansion: Break Down Barriers With Google+ Hangouts

    This can be difficult on the phone or through email, and online translation services are not always reliable, so face-to-face interaction is incredibly important. Essentially, you get to avoid the endless email threads that get off topic.

  3. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    There are a wealth of social media measurement tools that enable marketers to find the people who are talking most about their brand, see what type of content they’re sharing and with whom, and how they are sharing it (email, Twitter, Facebook...

  4. Google as Your Identity Provider: Where Are We Now?

    The question just becomes, how far does it go once implemented, once you need to use your IdP to transact and that IdP also houses/scans your email, knows where you were this morning (phone), who you talked to in chat/email/sms/voice, what...

  5. PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers

    Much like paid distribution press release services, PitchEngine’s free version publishes to search engines, social media news sites, mobile/tablet users and offers an email sharing feature. The free plan includes unlimited pitches, unlimited...

  6. Social Good in SEO: Conductor Foundation SEO Grant for 2013 Open

    To apply for the Conductor Foundation 2013 SEO grant, download the application form here and email the completed form to [email protected] So we're also introducing the Google for Nonprofits Marketplace, which connects nonprofits with...