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  1. Mobile, Google, Ratings & Reviews Gained Influence with 2013 Holiday Shoppers [Study]

    You can download the full Baynote survey here. Free shipping: This was a much more important factor for customers determining where to purchase from online. Sixty percent of shoppers felt free shipping, without any conditions attached, was...

  2. Social Media ROI: 11 FREE Tools for Measuring Social Media Success

    You can also download a CSV/Excel file for further evaluation. The free metrics are somewhat limited, but for beginners it's all you will need. Klout is a free tool that will allow you to measure influence on Twitter, Facebook, Google+, and several...

  3. Twitter Speak From @ to Z – Terms & Definitions

    TweetDeck is an application that you can download and use either on your desktop or on the web. You can sign-up for a free bit.ly account so that all of your tweets and their metrics are in one spot. However, it isn't as complicated as it may seem...

  4. Most Wanted Celebs Expose Searchers to Malware

    This year, searching for a celebrity name coupled with the search terms "free app download" and "nude pictures" resulted in the highest instances of malware-laden sites. Beware of content that prompts you to download anything before providing you...

  5. Retail Paid Search Traffic Up 30%, Organic Visits Drop 3% [Study]

    You can download the full report here. While the decline isn’t necessarily good, it does show that such an increase in paid traffic isn't decimating organic traffic, as many advertisers worry that they are gaining paid search traffic at the expense...

  6. 21 Ways to Scale Content Promotion for Maximum Exposure

    Add a "Tweet for free access" button and get folks to share your content with their audience in trade for a free download. Are you promoting an eBook or a free course? Using brute force to achieve maximum exposure isn’t particularly efficient or...

  7. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    All of this may be unimportant to you if you run a free music download service, but it's crucial if you handle financial transactions. Some of the most amazing minds in the world come together annually in Las Vegas, Nevada, to share bits of the...

  8. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Download Google Chrome On a site with fewer than 500 URLs, you can use Screaming Frog SEO Spider Tool for free to find bad URLs. Launching a website is a little like making homemade soup. You’ve got many ingredients coming together, and before you...